Hook'd Fishing - Backcountry Branding

Hook’d Fishing is a lifestyle brand for everyone who enjoys fishing. Whether you hook lunkers or stumps, we’re all hook’d on fishing!

Overview

Hook’d Fishing is a lifestyle brand that creates merchandise around the culture of fishing. It started with a desire to make a quality fishing hat that celebrated the spirit of getting on the water and enjoying the sport of fishing. The logo needed to be designed in a simple and unique way that would connect to the Hook’d story.