Frontenac is a region of nearly 4,000 square kilometres surrounding the City of Kingston and includes the townships of North Frontenac, Central Frontenac, South Frontenac, and Frontenac Islands.

Overview

The objective was to develop a region-wide brand and positioning strategy that unifies the four municipalities under one umbrella and provides clarity around the entity that is Frontenac, including the geography and characteristics.

The brand will comprise of the four member municipalities and support the Economic Development Charter for Frontenac including the support of three key themes: Trips & Trails, Local Food & Beverage, Recreational Lifestyle.

Services

Brand Strategy // Logo Design // Identity Design

frontenac-header-full
frontenac-national-award-best-branding_edac2016
AppliedArts_CommunityAwards-Frontenac_0317-1
frontenac-background
frontenac-moodboard
frontenac-logo-process
frontenac-crest-meaning
frontenac-logo-versions
frontenac-logo-intro
frontenac-brand-guidelines
frontenac-logo-variations
frontenac-stationery
frontenac-tagline
frontenac-sign-county-administration
frontenac-vehicle-graphics-photo3
frontenac-ambulance
frontenac-pullup-banners
frontenac-tradeshow-display2
frontenac-promotional-items
frontenac-patch-application
frontenac-fishing-lure
frontenac-magazine-ad
frontenac-business
frontenac-401-sign

Project Credits

Design Firm: RedTrain
Creative Director: Jon Allison
Brand Strategist: Kathleen Vollebregt, Avenue Strategy
Logo & Identity Design: Jon Allison